No, Twitter marketing is not for me. I would suspect it is not really suited to any sole proprietor. There is too much noise in the Twitter universe. Those of us who run our own small businesses do not have nearly enough time to filter out the meaningless babbling and reveal the really useful information.
As I have discussed in previous posts, social media marketing is a cheap and effective way for businesses to promote themselves. It is especially relevant for small businesses and non-profits, which typically have little or no money in their marketing budget.
Because social media sites are so accessible and plentiful, it may be tempting to [...]
Social media marketing is a lot of things – easy, affordable, and fairly effective if done right. It is also a lot of fun. Writing blog posts and bouncing them around the Internet, seeing what other people “digg” and have tagged as favourites – none of this seems like work. And, to be honest, some [...]
In my last post I talked in very general terms about what social media marketing is. The key to successful social media marketing is getting involved in the various sites. So, what kinds of sites am I talking about?
First, there are social networking sites. You’ve heard of all or most of the big ones, I’m [...]
Social media marketing is one of the newer online marketing methods out there. While businesses have been using social networking sites for a while, it is only fairly recently that they have expanded their reach into social bookmarking and social news sites.
Some of you reading will tune out right now. You already know all [...]